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Published By: Google Apigee     Published Date: Mar 06, 2019
Inside the API Product Mindset APIs expose data or functionality for use by applications and developers, which means they allow access to a business’s valuable digital assets—and thus to the heart of the business itself. Vulnerable APIs can expose a business’s core data and services to a variety of threats. Therefore, API security should be of paramount importance to any enterprise that exposes digital assets. Google Cloud’s new eBook, Building and Managing Secure APIs, takes a deeper look at the do’s and don’ts of enterprise API security. Explore how to design secure, easy-to-use APIs with field-tested best practices, real-world use cases and a checklist to help your team get started. What's Inside? ? Field-tested best practices ? Real-world use cases ? API monetization checklist
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Google Apigee
Published By: Google Apigee     Published Date: Mar 12, 2019
APIs have become the de facto standard for building and connecting modern applications, so any degradation in API performance can have an adverse impact on customer experience, brand value and revenue. Google Cloud’s new eBook, Optimizing API Programs with Monitoring and Analytics, takes a detailed look at the benefits of using API monitoring and analytics technology to optimize your API programs and digital strategies. Explore how to deliver a seamless and connected experience for customers, partners, and employees. What's inside? -Field-tested best practices -Real-world use cases -An API monitoring and analytics checklist
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Google Apigee
Published By: Zerto     Published Date: Oct 08, 2018
Successful Digital Transformation requires IT services to be delivered in a fast, agile and streamlined manner across the entire organization. This can present many challenges, but more importantly allows for huge opportunities to improve efficiencies across your business. The fundamental element underpinning all aspects of a Digital Transformation journey is IT Resilience. Download the toolkit now, and equip yourself, and your business, for the challenges and opportunities the digital world will bring to IT. 
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digital transformation, it resilience
    
Zerto
Published By: Fujitsu America, Inc.     Published Date: Oct 22, 2018
Most of the public and its public safety professionals live and work in a digital world of mobile devices instant connectivity, and geo-location. This one powerful fact, is changing the way police and first responders react to incidents and interact with the communities they serve. Types and severity of incidents are also changing, due in part to socio-cultural and environmental factors. Complicated risk scenarios requiring inter-agency coordination are occurring in both urban areas and once-sleepy suburban towns. To perform in this volatile new reality, public safety is undergoing a digital transformation focusing more on predictive and preventive practices. Download this whitepaper today to find out how Fujitsu can help your organisation today. Intel, the Intel logo, Intel Core, Intel vPro, Core Inside and vPro Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.
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business solutions, integrated management, public sector
    
Fujitsu America, Inc.
Published By: Fujitsu America, Inc.     Published Date: Jan 22, 2019
Most of the public and its public safety professionals live and work in a digital world of mobile devices, instant connectivity, and geo-location. This one powerful fact is changing the way police and first responders react to incidents and interact with the communities they serve. Types and severity of incidents are also changing, due in part to socio-cultural and environmental factors. Complicated risk scenarios requiring inter-agency coordination are occurring in both urban areas and once-sleepy suburban towns. To perform in this volatile new reality, public safety is undergoing a digital transformation focusing more on predictive and preventive practices.1 With the help of advanced technologies, citizens and trusted partners, agencies are: Intel, the Intel logo, Intel Core, Intel vPro, Core Inside and vPro Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.
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Fujitsu America, Inc.
Published By: Oracle     Published Date: Oct 20, 2017
Virtually every business-oriented conversation Wikibon has with senior IT leaders includes a discussion of digital transformation. The relevance to this research is the increasing interdependency between organizations and the data they use, create, access, share and store. Digital means data and lots of it; and this data must be protected. The data requirements facing organizations today as a direct result of digital initiatives are unprecedented and require new approaches for protecting and enabling recovery for high value data assets. Governments around the world are trying to keep pace with the digital tsunami and new/evolving regulations will further pressure data protection and recovery requirements. For example, the EU’s General Data Protection Regulation (GDPR) states that organizations must take appropriate measures to ensure the ability to restore personal data “in a timely manner in the event of a physical or technical incident.” Beginning in May of 2018, penalties for non-co
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Oracle
Published By: KPMG     Published Date: Jun 10, 2019
Whether you want to optimise existing processes or transform entire operations, find practical advice on building digital solutions into your supply chain. Read this guide to find out • why defining your performance ambition must be the first step • how to draw up a digital roadmap • how deploying digital solutions will impact your workforce • what partners you will need to realise your vision • practical examples from real companies.
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KPMG
Published By: Turn     Published Date: Mar 27, 2014
Download this report to learn about the Digital Elite, the world's most valuable audience.
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turn, marketing, global marketing, global digital audience, cross-channel brand, social networking, consumer engagement, roi, analytics, ecpm, audience targeting, social advertising, display advertising, real-time bidding, rtb, big data, mobile advertising
    
Turn
Published By: Turn     Published Date: Jun 17, 2014
Every day, the Turn marketing platform collects massive amounts of data on consumer behavior, resulting in an unprecedented level of game-changing insights. Download this report to learn about the Digital Elite, the world's most valuable audience.
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turn, advertising intelligence, global programmatic, programmatic spending, global advertising, cpm changes, growth percentage, regional insights, ad spend, spending trends, real-time insights, analytic platforms
    
Turn
Published By: The Mx Group     Published Date: Jul 12, 2017
As the number of tactics available to marketers has multiplied, it has become harder and harder for many to determine where they should focus their resources. Digital marketing, in particular, is becoming increasingly sophisticated and offers opportunities for highly targeted and effective campaigns. But as B2B marketers are designing integrated programs, many overlook a tactic that has successfully generated leads and closed sales for decades: telemarketing. Strategically deploying telemarketing to enhance engagement, nurture prospects and improve your data can make the difference between revenue that goes to your bottom line and revenue that goes out the door. This kind of direct, one-to-one communication has a natural connection with the B2B world, a field built around relationships and tightly targeted audiences.
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digital marketing, telemarketing, lead generation, sales, engagement
    
The Mx Group
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
We live in a digital world, surrounded by the most powerful innovations in human communication since the invention of the printing press. We document our daily lives on a global scale. With Twitter, Facebook, Instagram, and other social media sites, we are always plugged in, consuming and producing content every minute of every day. Understanding the power of social integration is half the battle; finding the right tools and strategies to help you do this easily and effectively is equally important. Knowing what to look for and what to get out of a social experience platform is extremely important in creating a successful campaign, product launch, or dynamic brand experience.
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spredfast, social media, sponsorship, content, social integration
    
Spredfast, Inc.
Published By: CA Technologies     Published Date: Jun 03, 2015
"Three key market dynamics are currently driving the need for transformation in almost every industry: 1) The need to leverage digital technologies to drive the core business 2) Next generation online consumers and socially networked buyers 3) The financial crisis Companies are under tremendous pressure to bring digital technologies at the center of their business to remain competitive, innovate, create new revenue streams, and drive greater customer intimacy. As a result the need to leverage technology to significantly reduce the cost of going to market while driving growth has led to increasing interest in software-based business models. "
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CA Technologies
Published By: BlackLine     Published Date: May 24, 2018
Digital transformation is the new boardroom buzzword. But what does this really mean for finance teams, and why does it matter? Beyond the hype, real change is underway.
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BlackLine
Published By: Genesys     Published Date: Jul 13, 2018
Ease, effectiveness and emotion drive great customer service, but top-line growth requires that application development and delivery (AD&D) professionals keep an eye on trends. Forrester Research has identified 10 customer service trends in 2018 for AD&D and others who support customer service. Before you strategize on improving your quality of service, read this Forrester Report by Vice President and Principal Analyst Kate Leggett. You’ll learn which investments are critical and the advantages of: • Focusing on context and inquiry type to deliver the best customer experience • Using automation and AI to uncover new revenue streams and transform operations • Exploring new labor models to maximize human connections in a digital world
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Genesys
Published By: Monotype     Published Date: Jun 29, 2017
After years spent hidden in the shadows of Millennials, Generation Z is taking over the spotlight and making some serious waves in the process. Gen Zs are the first true digital natives, born between the late 1990’s to the mid 2000’s, and only know a world with Internet access, social media and smartphones. This “YouTube generation” is tech-savvy and pragmatic, drives innovation and the way we consume media, and they’re pushing brands and marketers to catch up in the process. Like, follow, read, repeat In an era of massive information (and advertising) overload, the brand-consumer relationship is a delicate dance. One misstep and a disgruntled customer will gladly find a new partner. Thanks to a mobile-first, visually rich, social and digital world, people expect flexibility, authenticity and consistency in every single interaction with a brand. In order to keep your customers engaged and happy, look to the emerging behaviours and preferences of Generation Z as a beacon for what’s to c
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generation z, communication, media, marketing, branding, customer engagement, digital engagement
    
Monotype
Published By: HP Inc.     Published Date: Feb 14, 2019
How to overcome complexity and be ready for future growth. The modern production digital print market brought a world of opportunities for micro-runs and variable data printing into the hands of Print Service Providers (PSPs). With print available in any quantity to anyone, print is being democratized, resulting in ever-greater numbers of increasingly smaller jobs. The old print model of high-volume static print is being replaced with a myriad of micro-runs and micro-jobs. Automation that allows PSP owners to master the ensuing complexity and respond faster than ever before is enabling them to refocus on market development and on delivering value.
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HP Inc.
Published By: CA Technologies EMEA     Published Date: May 23, 2018
Today, digital is everywhere—cloud, mobile, social and the Internet of Things are changing the way we all work and play. This rapidly evolving digital world is also redefining the relationship between your business and your customers, who now expect a convenient, interactive experience from their preferred brands. Security is also a concern. Risk is rising, as both the enterprise and its customers exchange a growing amount of sensitive data. This transformation is also amplifying competition. As analyst Mark Raskino notes, “As a consequence, all players rebuilt their strategies around the same time, and all have awakened to the power of digital business at the same time. Contention is therefore inevitable.” To find out more download this whitepaper today!
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: May 23, 2018
In the digital economy, application programming interfaces (APIs) are essential for executing ideas quickly and seizing new business opportunities. They are the building blocks of digital transformation, enabling organizations to deliver exceptional customer experiences, create new revenue streams and connect employees, partners, apps and devices to data—anytime, anywhere. APIs are not necessarily a new technology, but in today’s digital world, they have risen in prominence and become important to every facet of the enterprise. This in turn has increased the demand for effective API management. But what does an effective solution look like? The API Management Playbook will help you understand: • Why digital transformation is crucial in the application economy • How APIs are the building blocks of digital transformation • Which key stakeholders in your organization are impacted by APIs • What the API lifecycle is and how it relates to API management
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CA Technologies EMEA
Published By: Forcepoint     Published Date: May 14, 2019
Transforming Cloud Connectivity & Security in Distributed Networks Today’s digital transformation initiatives frequently begin with moving applications and data to the cloud. But traditional networking and security infrastructure, such as backhauling data from remote locations to central offices over MPLS lines, can’t keep up. Fortunately, new approaches that also move connectivity and security to the cloud are rapidly overcoming these hurdles. Technologies such as direct-to-cloud SD-WAN and site-to-site VPNs dramatically cut the cost of connectivity. However, they put pressure on other parts of the organization to adopt new ways of defending each site against internet intruders, protecting the use of web content, and securing data stored in cloud apps. In this webcast, we’ll discuss a new, integrated approach to connectivity and security. Used by enterprises and government agencies around the world to manage as many as 1,500 sites from a single console, Forcepoint’s branch security
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Forcepoint
Published By: Forcepoint     Published Date: May 14, 2019
Things are not as they used to be in the enterprise. Today’s employees are mobile, they’re storing and accessing data in cloud apps, and are in disparate networks. While the present-day digital world has changed, the objective of data protection has not: you must still ensure the security of your critical data and intellectual property. However, the threat-centric security approach, with its static policies forces decisions about cyber activity with no insight into the broader context. The result is a disproportionate number of flagged activities, overwhelming security teams who have no way to understand the ones most worthy of investigation. Read Rethinking Data Security with a Risk-Adaptive Approach to learn how a human-centric, risk-adaptive approach can help your organization be more proactive in order to: • Automate policy enforcement to deter data loss events • Reduce the number of security alerts • Cut down on incident investigation time
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Forcepoint
Published By: Forcepoint     Published Date: May 14, 2019
Transforming Cloud Connectivity & Security in Distributed Networks Today’s digital transformation initiatives frequently begin with moving applications and data to the cloud. But traditional networking and security infrastructure, such as backhauling data from remote locations to central offices over MPLS lines, can’t keep up. Fortunately, new approaches that also move connectivity and security to the cloud are rapidly overcoming these hurdles. Technologies such as direct-to-cloud SD-WAN and site-to-site VPNs dramatically cut the cost of connectivity. However, they put pressure on other parts of the organization to adopt new ways of defending each site against internet intruders, protecting the use of web content, and securing data stored in cloud apps. In this webcast, we’ll discuss a new, integrated approach to connectivity and security. Used by enterprises and government agencies around the world to manage as many as 1,500 sites from a single console, Forcepoint’s branch security
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Forcepoint
Published By: Forcepoint     Published Date: May 14, 2019
Transforming Cloud Connectivity & Security in Distributed Networks Today’s digital transformation initiatives frequently begin with moving applications and data to the cloud. But traditional networking and security infrastructure, such as backhauling data from remote locations to central offices over MPLS lines, can’t keep up. Fortunately, new approaches that also move connectivity and security to the cloud are rapidly overcoming these hurdles. Technologies such as direct-to-cloud SD-WAN and site-to-site VPNs dramatically cut the cost of connectivity. However, they put pressure on other parts of the organization to adopt new ways of defending each site against internet intruders, protecting the use of web content, and securing data stored in cloud apps. In this webcast, we’ll discuss a new, integrated approach to connectivity and security. Used by enterprises and government agencies around the world to manage as many as 1,500 sites from a single console, Forcepoint’s branch security
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Forcepoint
Published By: Entrust Datacard     Published Date: May 15, 2014
Entrust Certificate Services provide one of the industry’s most comprehensive offerings of digital certificates and related services, tools and solutions. Whether it's a basic SSL certificate, more advanced EV multi-domain SSL certificates, or specialty certificates for secure email, code-signing or Adobe PDFs, Entrust offers a comprehensive portfolio of today's most-used digital certificates. And all are supported by Entrust's world-class service.
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entrust, ssl, ecommerce, extended validation, chrome, mobile browsers
    
Entrust Datacard
Published By: Turn     Published Date: Jan 07, 2014
Download this report to learn about the Digital Elite, the world's most valuable audience.
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cloud marketing, digital audience, audience targeting, audience segments, population segment, audience insights
    
Turn
Published By: Invoca     Published Date: Jan 21, 2014
In the rush to digital, B2B marketers have ignored a crucial element that salespeople and buyers need: direct human interaction. Sales teams know that calls close customers, and 97% of B2B technology buyers want direct interactions with the provider during the research and purchase process. So why have we left voice conversations behind? In order to get more sales qualified leads and master marketing automation in a multichannel world, we need to bring back human engagement. Join Invoca and guest Forrester Analyst Lori Wizdo as they examine:
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b2b marketing automation, marketing automation, customer lifecycle, b2b buyers, b2b technology buyers, inbound calls
    
Invoca
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