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Published By: Brainshark     Published Date: Nov 14, 2013
SiriusDecisions identifies five planning assumptions that must drive the agenda of sales enablement executives in the year ahead. From onboarding to demand creation to tackling mobile and social media, discover how to build integration between the marketing, sales, training and operations teams with the new sales enablement organizational model.
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effective content, sales content, sales collateral, marketing collateral, sales enablement
    
Brainshark
Published By: Brandwatch     Published Date: Jun 20, 2013
In this report, we examined the online conversations around Fashion Week in New York, London, Paris and Milan to find out exactly what makes fashion enthusiasts and buyers tick—and reveal trends and insights to help make fashion brands smarter.
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social media monitoring, social media analytics, social media intelligence, social listening, social media strategy, social media insights, brand monitoring, twitter tracking, facebook tracking, twitter analysis, media reputation monitoring, sentiment analysis, market research, social media tracking, social business intelligence, reputation measurement, social reporting, brand measurement, social brands, social analytics
    
Brandwatch
Published By: Brandwatch     Published Date: Dec 01, 2015
Luxury fashion brands have been slow to adapt to the emergence of social media, and have suffered from a series of missed opportunities that range across product development, marketing and sales departments. Download this Brandwatch report to learn how social media presents these brands with valuable opportunities to understand their audience and which brands are setting the trends on social platforms.
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social media, social intelligence, social media monitoring, social listening, social insights, luxury, luxury fashion, fashion, retail
    
Brandwatch
Published By: Breakout Solutions     Published Date: Sep 24, 2008
Current trends are telling organizations exactly where their customers are congregating online but there seems to be a disconnect between users spending more time online in social networks and organizations spending more dollars and resources to reach them. Read this research today!
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breakout solutions, blogs, videos, social networks, social media, web 2.0, social media optimization, social media marketing, social influence marketing
    
Breakout Solutions
Published By: Bridgeline Digital     Published Date: May 17, 2013
Digital touchpoints support an increasingly large percentage of the overall customer experience. 2012 saw the emergence of several important digital customer experience trends that will gain momentum as firms look to unify the cross-touchpoint experiences they deliver in 2013. This report outlines key trends that will make up the landscape that customer experience professionals will be working in as they take strides to improve their digital customer experiences in 2013.
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forrester, digital customer experience, customer experience management, customer experience trends, digital experiences
    
Bridgeline Digital
Published By: Bright Horizons     Published Date: Dec 14, 2016
Study shows a decidedly scientific approach to benefits development and management, and illustrates emerging trends of benefits that are becoming “need to play,” as well as those growing substantially in popularity, emerging as “need to win.”
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employee benefits, trending benefits, tuition assistance program, value proposition, employee well-being, workforce productivity, retention, engagement, recruitment, child care, back-up child care, child care centers, dependent care, employee development, human resources
    
Bright Horizons
Published By: Brightcove     Published Date: Sep 17, 2014
OVERVIEW: THE STATE OF B2B CONTENT MARKETING IN NORTH AMERICA
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content marketing, content marketing tactics, documented content strategy, b2b trends
    
Brightcove
Published By: Brightcove     Published Date: Sep 17, 2014
Internet users are spending more time than ever with digital video, and marketers have noticed. To help you stay on top of the latest trends in video content, eMarketer has curated a roundup of some of our latest coverage on the subject, including statistics, insights and interviews.
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digital video, video content, digital video trends
    
Brightcove
Published By: Brightcove     Published Date: Sep 17, 2014
OVERVIEW: THE STATE OF B2B CONTENT MARKETING IN NORTH AMERICA
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content marketing, content marketing tactics, documented content strategy, b2b trends
    
Brightcove
Published By: Brightcove     Published Date: Feb 04, 2015
Welcome to Content Marketing in Australia 2015: Benchmarks, Budgets, and Trends. This is the third year that Content Marketing Institute and the Association for Datadriven Marketing and Advertising (ADMA) have partnered to produce this report. This year, we look at how Australian for-profit marketers (both business-to-business and business-to-consumer) approach content marketing as compared with last year. Download the whitepaper to learn more!
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australia, marketing, brightcove, benchmarks, budgets, trends, datadriven marketing and advertising, adma, for-profit marketers, content marketing institute
    
Brightcove
Published By: Brightcove     Published Date: Feb 05, 2015
Is your organization's content marketing strategy utilizing the right tactics this year? This info-graph analyzes content marketing in Australia specifically focusing on benchmarks, budgets and trends for 2015.
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australia, marketing, brightcove, benchmarks, budgets, trends, datadriven marketing and advertising, adma, for-profit marketers, content marketing institute, 2015 marketing
    
Brightcove
Published By: BrightEdge     Published Date: Apr 15, 2013
In this edition of SocialShare, we chart the rapid adoption of Pinterest and Quora by the BrandZ top 100 brands. We also highlight how they are successfully engaging users, as measured from the growing number of followers for these brands on Pinterest & Quora.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment, seo platform, seo platform software, seo software, seo success stories, seo white paper, seo white papers, seo case study, seo case studies, seo technology, seo tool, seo tools, seo tracking
    
BrightEdge
Published By: Bronto     Published Date: Nov 07, 2011
As channels for communicating digitally with customers evolve and increase, email's role is changing. Explore current trends in e-commerce, the influences of social content and the mobile experience, as well as provide ideas you can deploy now to distinguish yourself in the inbox.
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bronto, marketing, email marketing, customer engagement, strategies
    
Bronto
Published By: Bronto     Published Date: Feb 21, 2014
How will you maximize sales this year? What new strategies and automation tactics should you implement? With the constant evolution of commerce marketing, online retailers need to find new ways to reach customers and keep them engaged. This white paper offers interviews with Bronto’s marketing strategists as they provide insight on how to create personalized campaigns
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bronto, marketing, ecommerce, online marketing, trends, marketing strategy, mobile marketing, purchasing, online shopping, content delivery, multichannel, email marketing, retargeting, display, impressions, revenue
    
Bronto
Published By: Bronto     Published Date: May 18, 2017
Convenience is absolutely critical to succeeding in e-commerce. Any glitches along the path to purchase potentially result in a lost sale. That's one reason we think Apple Pay's new mobile payment feature that uses a fingerprint is going to be a game changer. Its another step in reducing hurdles to online buying. You see it, you select it, you pay with your finger. What could be more convenient? Not interested in Apple Pay? Or unable to use it? At the very least, make sure customers that shop on multiple devices are recognized, no matter which device they log into. Giving them access to their stored information will make for a much smoother checkout.
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bronto, digital marketers, program management, customer support, critical data source, email management, world wide business research, mobile devices, visual commerce, virtual reality, overseas market
    
Bronto
Published By: Bronto     Published Date: Feb 01, 2018
What you'll learn: • Why batch-and-blast email is losing its effectiveness and the email techniques to replace it. • How techniques like user-generated content and the mining of unstructured data can boost email effectiveness. • What artificial intelligence is offering today – and what it could offer years from now. • How omnichannel merchants can leverage physical locations as part of their online strategy.
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email, omnichannel, retail, ecommerce
    
Bronto
Published By: Bronto     Published Date: May 31, 2018
We surveyed consumers in the US and the UK to learn more about the changing trends in online versus in-store shopping. How frequently do they shop? Which channels do they use? What’s their motivation? This report details how everything from income to age to advances in technology have influenced the behaviors of consumers today. What you'll learn: • Do consumers prefer to shop in stores or online? • Which sources do they rely on to learn about new products? • Are they shopping for fun or out of necessity? • How does having children in the household affect shopping behavior?
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shopping, consumers, customer, technology
    
Bronto
Published By: Bronto     Published Date: May 31, 2018
What you'll learn: • Why batch-and-blast email is losing its effectiveness and the email techniques to replace it. • How techniques like user-generated content and the mining of unstructured data can boost email effectiveness. • What artificial intelligence is offering today – and what it could offer years from now. • How omnichannel merchants can leverage physical locations as part of their online strategy.
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trends, ecommerce, marketing, strategy
    
Bronto
Published By: Brother     Published Date: Jul 31, 2015
Read this white paper to learn more about key printing trends like device underuse and unbalanced fleets and their SMB impact.
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printing trends, brother, multifunction printers, document management systems, productivity, cost savings, small business, medium-sized business, smb
    
Brother
Published By: Brother     Published Date: Nov 23, 2015
Download this whitepaper and learn some some critical steps to help start the improvement effort in your office.
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document management workflow, brother, document management strategy, multifunction printers, office technology
    
Brother
Published By: Brother     Published Date: Mar 08, 2018
Documents are an integral component to the successful operation of an organization. Whether in hardcopy or digital form, they enable the communication, transaction, and recording of business-critical information. To ensure documents are used effectively, organizations are encouraged to continually evaluate and improve surrounding workflows. This may involve automating elements of document creation, securing the transfer and storage of information, and/or simplifying the retrieval of records and the data contained within. These types of enhancements can save time, money, and frustration. This white paper will discuss top trends and requirements in the optimization of document-related business processes as well as general technology infrastructures for document management. It will also address how some office technology vendors have reacted to these trends to guide their design and development of products, solutions, and services.
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documents, workflows, business process, document management
    
Brother
Published By: Building Engines     Published Date: Mar 18, 2019
The volume of technology solutions available to CRE professionals is tremendous, and new entrants are emerging at a faster pace than ever. To succeed in this environment, highly effective CRE organizations behave differently than their peers in how they approach, select, and adopt technology. For CRE professionals seeking to develop a more technologically mature organization, the findings in this report provide a few clear guidelines.
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Building Engines
Published By: Butler Technologies     Published Date: Jul 02, 2018
The Tenth Annual State of the Network Global Study focuses a lens on the network team’s role in security investigations. Results indicate that 88 percent of network teams are now spending time on security issues. In fact, out of 1,035 respondents, nearly 3 out of 4 spend up to 10 hours per week working exclusively on these types of problems - in addition to managing network upgrades, SDN, cloud, and big data initiatives. When it comes to technology adoption, both cloud and 100 GbE deployment continue to grow aggressively. VoIP adoption is closing in on 60 percent and software-defined networking (SDN) is projected to cross the halfway mark, indicating compounding network complexity amidst the ongoing struggle to ID security threats. With growth comes change and some trends identified in this year’s survey include a rise in email and browser-based malware attacks (63 percent) and an increase in sophistication (52 percent). Nearly 1 in 3 also report a surge in DDoS attacks, signaling a ne
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Butler Technologies
Published By: CA Mainframe     Published Date: Sep 12, 2008
This white paper describes the trends that are not only keeping the mainframe market alive but are supporting its growth. The growing complexity of IT makes consolidation and simplification of IT asset management essential. At the same time, increases in energy costs and concern about the environment are also impacting markets. Mainframes are uniquely positioned to provide the automation and virtualization today's complex infrastructures require while using less energy.
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ca mainframe, mainframe
    
CA Mainframe
Published By: CA Technologies     Published Date: Jan 08, 2014
Today’s trends, including cloud, mobile, social media, and big data, are causing huge changes in the way that identities need to be managed. As a result, the previous notion of a network perimeter is disappearing. With the advent of cloud and mobility, identity has become the new perimeter. This trend will have profound impacts on the business and IT organizations. This paper describes an identity-centric approach to security that can help you grow your business while protecting your key assets from improper use.
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ca technologies, identity, identity management, user provisioning, identity centric security, security, cloud
    
CA Technologies
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